Gucci Bloom Eau de Toilette

The new Gucci Bloom perfume is joining the garden of dreams, embodying vitality and radiance, creating a luminous interpretation of the Bloom original signature. This is also the first fragrance developed wholly under Allesandro Michele's vision, blended by Master Perfumer Alberto Morillas. Just like the scent unfurls as its name suggest, Gucci Bloom women flourish in a natural, expressive and individual way, without conventional limitations, celebrating the diversity and vitality of those who identify with the House's modern philosophy, blooming into their real true selves. 

Cased in a new subtly paler pink tone bottle, this new Gucci Bloom EDT is much lighter as compared to the original Bloom, but still staying true to the ingredients of it with its trio of Jasmine, Tuberose and Rangoon Creeper. Embodying the essence of the Bloom garden when bathed in the poetic opalescent light of dawn where every glower is exalted by morning dew. To further enrich the scent, a honeyed sweetness and green citrus facet is captured through the addition of Neroli accord, its delicate freshness and ethereal radiance the embodiment of this glowing twist on Bloom’s magnificent white floral signature.

The new Gucci Bloom Eau de Toilette fragrance is available from April 2022 in 10ml (RM120), 30ml (RM265), 50ml (RM 335) and 100ml (RM456), at major departmental stores and Sephora. #InBloom @Gucci